THE JOURNEY
TO YOUR BEST
BODY

Phase 00 · Day 0

THE
DECISION.

It starts before the first workout — before the plan, the call, or the first rep. It starts the moment you decide your body will no longer be a "what if." That the stronger, leaner version of you that you know is in there will not stay hypothetical for one more year. Day 0 isn't on a calendar. It's the line you draw in your own head. Everything that follows is just proof you meant it.

• You stop negotiating with "someday"
• You refuse to let your body stay a what-if
• You commit to a system — not a burst of motivation
• You take the first real step: the assessment

Phase 01 · Day 1

THE
APPLICATION.

You fill out the application. Coach Dyce reviews it personally. Within 24 hours, you have a 30-minute strategy call booked — no sales pressure, no fluff. Just an honest conversation about where you are, where you want to go, and whether DYCED is the right move.

• 30-minute strategy call with Coach Dyce
• Honest assessment of your situation
• Clear outline of your custom protocol path
• If we're a fit — you're in. If not — I'll tell you straight.

Phase 02 · Days 1–10

THE
10-DAY
PROTOCOL.

You don't get a plan yet. You track. Food, training, sleep, schedule — everything. Coach Dyce watches how you actually live for 10 days before touching your plan. This is the secret to results that stick.

• Apps set up: MyFitnessPal + Trainerize
• Daily food and movement logging
• Intro workouts to learn your baseline
• 1 mental shift assignment to apply
• Direct access to Coach Dyce via text/DM

Phase 03 · Day 11+

YOUR PLAN.
BUILT FROM
YOUR DATA.

After 10 days of real data, Coach Dyce builds your complete program. Custom training splits, macro targets, meal timing, and protocols for your hardest weeks — all designed around how you actually live.

• Full client manual with your biometrics and goals
• Custom training split (3-5 days, based on your schedule)
• Nutrition targets with restaurant, travel, and busy-day guides
• Exercise science breakdown — why every choice was made
• A worst-week protocol so a packed calendar — travel, launches, late nights — never derails you again

Phase 04 · Months 1–2

BUILDING
THE HABIT
STACK.

The first eight weeks are about making your new system automatic. Coach Dyce is in your corner every week — checking your progress, adjusting the plan, catching the slips before they become setbacks.

• Weekly check-in with plan adjustments
• Daily access via text — no waiting, no AI
• First physique changes visible by week 4
• Stress-tested against your real schedule
• Nutrition habits locked in with real-life flexibility

Phase 05 · Month 3

THE
RESULTS
LAND.

Click here for client testimonials →

By month three, the mirror tells a different story. Energy is up. Body fat is down. Muscle is building. Your plan has survived crunch weeks, travel, and client dinners — and it still worked. This is what sustainable looks like.

• Full physique assessment and progress photos
• Nutrition plan refined for phase 2
• Performance metrics improving across the board
• Option to continue 1:1 month-to-month, or roll into the Group Program
• New 90-day goals set

Phase 06 · Beyond

THIS IS YOUR
NEW
STANDARD.

Most clients don't stop here. They keep going — month-to-month 1:1 or the Group Program — because what you've built works, and they're not going back. Your physique now matches the version of yourself you've been working towards professionally.

• Continue 1:1 month-to-month — or the Group Program at $12.50/wk
• New cycles, new goals, new phases
• Contest prep / photo prep available
• Ongoing direct access to Coach Dyce
• You become the person others ask for advice